Boutique Automotive Email Agency

Your customers aren't ignoring email.
They're ignoring yours.

Drag the slider to see what happens when your campaigns are written by people who live in the automotive cycle — not a generic email platform.

inbox — dealership@example.com
FROM:4% open rate

Big Deals Auto Group <noreply@bigdeals.com>

🚨 HUGE SAVINGS THIS WEEKEND ONLY!!! Don't Miss Out!!!

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CLICK HERE FOR DEALS →
Before Ignition
inbox — michael.torres@email.com
FROM:38% open rate

Westside BMW <michael@westsidebmw.com>

Michael — your X5 lease ends March 14. Here's what we've reserved for you.

Your X5 · Alpine White
Reserve My Next BMW →
After Ignition
← drag to compare →
Scroll to explore

Trusted by dealer groups across the US

Lone Star Auto GroupWebb AutomotiveGreat Lakes Auto PartnersFerrara HondaPacific Coast MotorsSummit Auto Group
Campaign Portfolio

THREE CAMPAIGNS.
INFINITE LEVERAGE.

Every sequence we write is triggered by your DMS data, not a calendar. The right message finds the right customer at the exact moment they're ready to act.

01
ConquestConquest Campaigns

Pull Competitors' Service Customers Before They Buy Again

We identify households in your PMA driving competing brands past their 36-month mark. Personalized sequences reference their specific model, current incentives on your comparable offering, and a trade-in estimate based on real-time market data. The email lands when they're already thinking about it.

Triggered by: Competing model registration data + 30/36/42 month ownership signals
Data-TriggeredTrade-In EstimatePMA Targeting
8.3xavg. ROI per campaign
Performance Benchmarks
Open Rate
Industry avg: 12%31%
Click Rate
Industry avg: 3%12%
Reply Rate
Industry avg: 5%4.2%
By The Numbers

RESULTS THAT
SHOW UP IN YOUR DMS.

Averages across active Ignition clients. Measured against pre-engagement baseline and industry benchmarks.

38%
Average open rate
vs. 12% industry avg
4.8★
Google rating
for clients after 6 months
23%
Appointment rate
from equity-mining sequences
8.3x
Average ROI
per conquest campaign
Case Study
Regional Auto Group · 12 Rooftops · Dallas–Fort Worth
"We had 84,000 records in our CRM that hadn't been touched in over a year. Ignition turned that database into $2.1M in gross in 90 days."
RC
Robert Castellano
VP Marketing, Lone Star Auto Group
Records Reactivated
dormant CRM contacts
84,000
Gross Revenue
in 90 days
$2.1M
Email Open Rate
across all sequences
41%
Campaigns Running
concurrent sequences
14
Client Voices

DEALERS WHO
STOPPED GUESSING.

01 / 03
34%
open rate, first campaign
"
Every agency promised us 'personalization.' Ignition actually delivered it — subject lines that referenced the customer's exact model, their service history, their equity position. Our open rates went from 9% to 34% in the first campaign.
MW
Marcus Webb
Dealer Principal, Webb Automotive Group
7 rooftops · Houston, TX
Start Here

YOUR CRM IS
FULL OF GOLD.

Let us show you exactly what's sitting untouched in your database — and what it's worth.

Free Audit

Audit My Dealership's Email

We review your current email program and deliver a written assessment within 48 hours — no pitch, just findings.

No credit card. No pitch call. Just your audit, delivered in 48 hours.

Free Download

The 2026 Dealer Email Benchmark Report

Open rates, click rates, and reply benchmarks across 200+ dealerships — broken down by campaign type, brand, and market size. Know exactly where your program stands.

  • Conquest vs. retention open rate benchmarks
  • Top-performing subject line formulas
  • Platform-by-platform deliverability data
  • Equity-mining timing windows that convert
200+
Active Dealerships
48hr
Audit Turnaround
$0
Audit Cost